The Permanent Campaign
This is the archive page for The Permanent Campaign, which is no longer actively sending. Sarah Isgur, a veteran of national campaigns and the hard-knocks world of political communications, provided insight into strategy and mechanics of political campaigns with some behind-the-scenes flavor along the way.
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Thanksgiving Week Mop-Up: Georgia Aftermath
A conversation with Joe Biden's Georgia press secretary.
The Sweep: Midnight Train to Georgia’s Special Elections
In the presidential race, everything's over but the crying. But Republicans still have a good shot to hold the Senate.
The Sweep: Don’t Trust The Exits. Do Trust the Vote!
What you need to know to understand both exit polls and claims of voter fraud.
The Sweep: Your 2020 Election Night Guide
The swing counties and Senate races we'll have our eye on as returns come in.
The Sweep: Sexual Tar Heeling
Sarah dives into the mailbag before looking at the Senate race in North Carolina.
The Midweek Mop-Up With Former Nevada Lt. Governor Brian Krolicki
On life as a candidate and why jujyfruits are the perfect trail food
Late-Week Mop-Up With Chris Gober: ‘It’s Just Completely Jacked’
How Trump’s COVID diagnosis affects the election. Plus, how campaigns handle Election Day legal challenges.
The Sweep: Can Latino Voters Help Trump Take Florida?
The state's large Cuban American population helps him, and he has cooled his anti-immigration rhetoric this time around.
The Midweek Mop-Up With Reid Epstein
What it's like to be a campaign reporter covering Democrats for the New York Times.
The Sweep: Yep, This Changes Everything
How RBG's death could shake up the Senate, and how the Trump administration might be weighing its options.
The Late-Week Mop-Up: Talking Polls With Kristen Soltis Anderson
Registered voters vs. likely voters, polling samples, and whether we'll see any shifts.
The Sweep: Swing States and Voter Registration Trends
Plus, which forms of electioneering are the most productive.