The Permanent Campaign
This is the archive page for The Permanent Campaign, which is no longer actively sending. Sarah Isgur, a veteran of national campaigns and the hard-knocks world of political communications, provided insight into strategy and mechanics of political campaigns with some behind-the-scenes flavor along the way.
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The Sweep: Can Trump Steal Minnesota?
Plus, how Biden's team can best prep him for media interviews.
The Sweep: Midweek Mop-Up with Dave Kochel
A tutorial on how direct mail campaigns work, and how they are more important than ever this year.
The Sweep: The Speech Trump Should Have Given
Plus, your reminder that this election is all about turnout.
The Midweek Mop-Up With Kirsten Kukowski
‘Joe Biden has to prove that he has an answer, and I'm not convinced he's shown that quite yet.’
The Sweep: Now It’s the GOP’s Turn
A look back at the Democratic convention, and what to expect from the Republicans this week.
The Midweek Mop-Up: Deep in the Heart of Texas’ 21st District
The race between Chip Roy and Wendy Davis shows that a purple Texas does not mean a moderate Texas.
The Sweep: The First Thing We Do, Let’s Be Nice to All the Lawyers
Plus, what happened in the Kansas and Tennessee primaries.
The Sweep: What It’s Like to Cover the Veepstakes
Sarah talks to Steve about how he broke the news that Paul Ryan was Romney’s choice.
