Tangled Up in Blue

Photo illustration of Elon Musk's Twitter account. (Photo illustration by Christopher Furlong/Getty Images)

Lately I’ve been watching a rich populist with a cult of personality run an organization he controls into the ground because he keeps letting spite override his professional interests.

Not the rich populist you’re thinking of. The other one. 

Like the Republican Party under Donald Trump, Twitter under Elon Musk is many things but it isn’t dull. A few days ago Musk made good on a promise-turned-threat to “unverify” everyone who uses his platform apart from those who pay for the site’s subscription service, Twitter Blue.

This was a bad idea, made much worse—and more entertaining—by its execution.

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